Selling on AJIO, one of India’s fastest-growing fashion and lifestyle marketplaces, can be highly profitable—if you understand the platform’s fee structure. As a seller, knowing exactly what AJIO seller commission charges and additional fees you’ll incur is essential for setting the right pricing strategy and maximizing profitability. In this guide, we’ll break down all the key charges associated with selling on AJIO, share tips to optimize your margins, and explain how Ajio account management services can help you manage your online business efficiently.

Why Sell on Ajio?

Before we dive into the fees, let’s quickly look at why AJIO is an attractive platform for sellers:

• High Fashion Focus: AJIO specializes in fashion, footwear, and lifestyle products—making it a niche yet powerful marketplace for brands in this category.
• Wider Reach: With millions of active users, you gain access to a huge customer base across India.
• Brand Recognition: Being backed by Reliance Retail, AJIO carries a trusted reputation among online shoppers.

But like any e-commerce platform, there are costs associated with selling—and understanding them is key to long-term success.

Breakdown of AJIO Seller Commission Charges

Commission Fee

This is the primary charge for selling on AJIO. The commission percentage varies depending on your product category. On average:

• Apparel: 20% – 25%
• Footwear: 18% – 22%
• Accessories: 15% – 20%
• Ethnic wear: Up to 25%

AJIO deducts this commission from the selling price (excluding GST). For example, if you sell a shirt for ₹1,000, and the commission is 20%, you’ll pay ₹200 as commission.

Fixed Fee

A small fixed fee is charged per order, depending on the product price range. This typically ranges from ₹10 to ₹50 per item.

Shipping Charges

AJIO usually handles logistics through its own fulfillment network. Shipping charges are borne by the seller and vary depending on product size, weight, and delivery zone (local, zonal, national).

Average shipping costs can range from ₹30 to ₹100+ per order.

Payment Gateway Charges

AJIO charges a nominal fee for processing payments, usually around 2% of the transaction value. This covers credit/debit card payments, UPI, wallets, and other modes.

Example: Realistic Profit Calculation

Let’s say you’re selling a men’s jacket for ₹2,000.

To maintain profitability, it’s essential to factor in procurement cost, packaging, GST, and returns management in addition to AJIO’s fees.

Tips to Maximize Profitability on AJIO

Choose High-Margin Products Focus on products where you can maintain at least a 50% margin after fees.

Bundle Products Offer combos or kits to increase average order value and reduce per-unit shipping costs.

High return rates can eat into profits. Use clear sizing charts and high-quality images to minimize return-related losses.

AJIO occasionally updates commission rates. Staying informed helps you adjust pricing in time.

Partnering with Novel web solution experts ensures your pricing, inventory, logistics, and marketing strategies are fine-tuned for maximum returns.

How Ecommerce Account Management Services Help

Managing an AJIO seller account isn’t just about uploading products and waiting for orders. It involves strategic planning, continuous optimization, and keeping up with AJIO’s policies and updates.

That’s where Ecommerce account management services come into play. These services help you:

• Optimize Product Listings: Use keywords, SEO-friendly titles, and compelling descriptions to rank higher and drive more traffic.
• Monitor Competitor Pricing: Stay competitive while maintaining profitability.
• Inventory Management: Avoid out-of-stock situations or overstocking by using smart demand forecasting.
• Automate Pricing Rules: Adjust pricing dynamically based on cost changes or competitor moves.
• Handle Returns and Customer Service: Reduce your workload by outsourcing post-sale management.

With professional support, you can focus on scaling your e-commerce business while experts manage the complexities of daily operations.

Conclusion

Understanding the AJIO seller commission charges and fees is vital to building a successful online store on the platform. While the costs may seem extensive, smart planning and the right tools can help you maintain healthy profit margins.

Whether you’re a new seller or an established brand looking to optimize your performance, investing in Ecommerce management services is a game-changer. From listing optimization to pricing strategy and logistics coordination, these services help ensure you’re not just selling—but selling profitably.

So, before uploading your next product, review your cost structure, optimize your pricing, and consider getting expert help. The right strategy today can mean long-term success tomorrow.